Amplitude and ConfigCat: A Guide on User Segmentation with Custom User Attributes

Jan Sipos
One good test is worth a thousand expert opinions.Separating your customers into distinct segments will help your product in all sorts of ways. It can help you track the usage of your app in a more meaningful and granular way. It can also reveal how specifically different segments behave differently, which will help you prioritize future feature development as well as focus your marketing efforts.